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BRONZE: BURSON-MARSTELLER

30 Nov 2011

's digital practice has doubled in turnover and tripled in staff. In this period Dallas Lawrence was brought in from Levick Strategic as chief global digital strategist, and the agency aims to double its digital ...

GOLD: EDELMAN

30 Nov 2011

, the Brazilian Tourist Board and Hilton Worldwide. The agency has been investing heavily in digital for the past three years, and this is beginning to pay off: its digital practice grew by 77.4 per cent ...

SILVER: KETCHUM

30 Nov 2011

of digital for Saatchi Saatchi, as head of digital; and Daisy Wallace as content and broadcast consultant ...

James Gordon-MacIntosh: Living in hope of glory

30 Nov 2011 | by Nikki Wicks

in more ways than one. He is a prolific blogger and digital advocate, yet he argues that traditional media ...

The Week in Technology

30 Nov 2011 | by Sara Luker

the construction, architecture, infrastructure, engineering and technology trade media. Sts Digital ... . Revolver aims to raise STS Digital's corporate profile and communicate potential savings in the use ...

Technology: VMware cuts IT costs for public sector

30 Nov 2011

their budgets following the CSR. Brands2Life's in-house digital team developed a microsite and blog to host all ...

Voluntary sector - Macmillan lobbies for better cancer care

30 Nov 2011

-house campaigns and is vital for maintaining message discipline. It used social and digital media effectively ...

Channel 4 sales strategist Mike Parker to leave after 20 years

30 Nov 2011 | by Maisie McCabe

reports will be two heads of agency sales, a head of trading, a head of digital and partnership innovation and a head of airtime and portfolio management. The role of digital and partnership innovation combines Parker s role as head of strategic sales, Errol Baran, head of future and digital media, and David ...

Agencies on alert as Scottish government looks to renew marcoms roster

30 Nov 2011 | by Matt Cartmell

, including advertising, field marketing, PR, direct marketing, digital marketing and event services ...

Adobe swoops on Efficient Frontier

30 Nov 2011 | by Daniel Farey-Jones

Adobe has agreed to acquire Efficient Frontier, the digital ad-buying and optimisation company...will learn, using site traffic and conversion data from the Adobe Digital Marketing Suite. The deal comes ... : "Adobe s vision of digital marketing is perfectly aligned with the Efficient Frontier approach use data and intelligence to manage risk and drive ROI across a growing number of digital channels." Follow Daniel ...

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