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Rajar Q3 2011: National commercial radio results in full

Click table icon above. Figures are sourced from audience measurement body Rajar. Note: (D) Digital only stations (Q) Based on quarterly survey period (H) Based on six monthly survey period ...

Digital Leagues 2011

With more brands pushing the marketing boundaries, digital agencies are increasingly finding...It goes without saying that digital is a rapidly changing landscape, which means agencies constantly have to experiment and innovate to stay ahead of the curve. More than this, digital agencies need ... departments more digitally savvy than ever before, digital agencies have to work hard to stay ahead ...

New business leagues (14 October 2011)

Each week Campaign publishes the agency new business rankings across the creative, media, digital and direct marketing sectors. The attached table ranks agencies according to how much business they bring in as well as any accounts they loose. It shows the cumulative totals for new business wins ...

Gordon Tempest-Hay, Blue Rubicon: It's time to dissolve the agency fiefdoms

department, internal comms in HR and most other comms disciplines such as advertising, digital and DM ... , by providing everything that PR, social and digital have to offer from one team working toward the client ... or pursuit of a P L target. Let's always have the full weight of PR, social, digital and content applied ...

Liz Bales, Industry Trust: How to win hearts and minds on copyright

converting to digital downloading and streaming from unoffical sites. This has enabled millions of illegal film files to be shared, often without money changing hands. This shift from physical to digital piracy ... rationale for purchasing official content in recognition that as piracy goes digital, the industry's most ...

Marco Forato, Unum: Integration and education

campaign accelerates through 2011, this is extending into digital, social media, a newspaper media ... two years? Dramatically. We have incorporated TV, various social media and digital activity, which ...

Fiona Joyce, Blue Rubicon: Flexible thinking required

. But in a digital world we need to constantly seek new inspiration and recognise the need to reinvent ways ... ' for Fiat. Albion - an integrated advertising agency with digital at its heart; the agency partners ...

Clare Harbord, Heathrow Airport: Making the case

, stakeholder-facing advertising, digital and Government relations - to stress the urgent need for a credible UK ...

Sponsorship Leagues 2011

% PR, 21% consultancy/rights negotation, 20% sponsorship integration, 24% event management, 9% digital ...

New business leagues (7 October 2011)

Each week Campaign publishes the agency new business rankings across the creative, media, digital and direct marketing sectors. The attached table ranks agencies according to how much business they bring in as well as any accounts they loose. It shows the cumulative totals for new business wins during the year ...

 

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