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AOP SUMMIT 2011: Data traders express desire for common frameworks

14 Oct 2011 | by Daniel Farey-Jones

Future's digital director, Richard Foster, put forward the idea of publishers forming an alliance and pooling their audience data, saying he believed "quite a few trading desks" would welcome a more ... of its 300-400 employees in digital. Both men were speaking at a panel session on 'Dealing in Data ...

Out and About 14 October

14 Oct 2011 | by Mark Banham

Outdoor's The Art of Outdoor Digital Competition and join Freya at the MOBOs.

AOP Summit 2011: Publishers behind Ikea in digital stakes

14 Oct 2011 | by Sophie Maden

of couches in its warehouses, Jakob Nielsen, GroupM's managing director for interaction, told the AOP Digital...that number, by the end of this year. Nielsen joined Anthony Rhind, the co-chief executive of Havas Digital ... agencies did value digital ads, but "oversupply" of inventory was a problem for publishers. He said: "Look at average CPM per media digital is at zero. It doesn't mean that s the quality, it means ...

FindaProperty, Primelocation and Zoopla plan merger to take on Rightmove

14 Oct 2011 | by Sarah Shearman

Digital Property Group (DPG), the Daily Mail and General Trust (DMGT) company which owns property...." "We believe that the combination of our respective digital property assets will benefit both consumers ...

Carat tops Recma rankings for new business

14 Oct 2011 | by Sophie Maden

, quality of clients and digital resources over the past three years were also assessed. Tracy de ...

MBA creates short story campaign for independent bookseller Hive

14 Oct 2011 | by Sarah Shearman

MBA has created a digital campaign for Hive, the digital hub for independent bookshops, which.... MBA has created digital display ads to promote the competition and it will also be supported ...

AOP Summit 2011: Publishers must show courage of conviction

14 Oct 2011 | by Sophie Maden

by publishers, a panel at the AOP Digital Publishing Summit 2011 has argued....of Haymarket Media Group; Alisa Bowen, general manager of The Wall Street Journal digital network, and Fru ... was not yet dead, publishers needed to find ways of integrating with digital opportunities in a commercially ... ve been paid in two ways for our digital products through advertisements and individuals. "We ...

Renault promotes 4x4 with meerkat ad

14 Oct 2011 | by Sara Kimberley

manufacturer's direct marketing and digital account. It called a pitch for its online marketing and eCRM ...

Vexed Digital acquires mobile specialist Future Platforms

14 Oct 2011 | by Matt Williams

Vexed Digital, the digital agency launched by ex-Good Technology founder Richard Davies, has

RNIB 'lost words' by St Luke's

14 Oct 2011

The print and digital work was shot by the photographer David Gill. The campaign also runs on radio. ...

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