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Think BR: A shopper's paradise

23 Dec 2011 | by Tim Watson and Richard Matthews

Welcome to the digital age. Access to the wealth of information from social networks, peer reviews ... in the world, in seconds. Digital news has undercut traditional newspapers, Expedia obsoletes travel agents ... seeing the start of a high street upheaval based on that digital revolution. With eBay s pop-up store ...

Microsoft sells Ciao to LeGuide.com

22 Dec 2011 | by Sarah Shearman

of digital shopping guides, for an undisclosed sum.

Aurora restructures Coast, Oasis and Warehouse brands

19 Dec 2011 | by Matthew Chapman

Aurora Fashions, the owner of Coast, Oasis and Warehouse, has appointed French Connection digital...Roebuck was head of French Connection's digital and ecommerce business. She will join Warehouse in February 2012 and replaces Lorraine Pringle, who is taking up the marketing director position at luxury fashion brand Radley. Separately, Coast is looking to develop its signature occasionwear collection ...

Review of the Year: Media Brands of the Year 2011

15 Dec 2011 | by Nicola Clark

substantial marketing payback to the digital music service. The brand has accelerated take up of its paid ...

Indicia lands DMA Grand Prix

08 Dec 2011 | by Daniel Farey-Jones

The agency helped the Shop Direct group-owned brand use digital, social media and direct mail to reach a new audience and build up interest in a web-based catwalk fashion show for Very.co.uk in October 2010 . The Work It Baby campaign generated 121,000 microsite visits, 4,800 new customers ...

Everything Everywhere plots branded ecommerce store

06 Dec 2011 | by Sarah Shearman

The mobile group, formed from the merger of the two networks last year, has already expanded the Everything Everywhere brand through high-street stores that sell both T-Mobile and Orange lines. It is looking to replicate this strategy online, and is asking digital agencies to submit ideas on how to build ...

HMV launches online movie rental service

24 Nov 2011 | by Sarah Shearman

The hmvon-demand service, which is powered by white-label digital movie service FilmFlex ... release date. It is planning a bigger push in January 2012, with digital and in-store advertising ... to include a digital service into our own offer." Follow Sarah Shearman on Twitter @shearmans ...

Argos 'aliens' by CHI & Partners

11 Nov 2011

The campaign has a total media investment of 10 million running across TV, digital channels and outdoor. ...

Digital report: The mobile challenge

11 Nov 2011 | by Nicola Clark

and digital media at luxury fashion brand Coach, says consumers are becoming more confident about buying ... partner and innovation director at digital agency Work Club, argues that it is in the best interests ...

Brand Health Check: Argos

03 Nov 2011 | by Rachel Barnes

Littlewoods' marketing chief, and Toby Horry, managing director at digital agency Dare, which works ...

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