The Week: Advertising news - Marketing role for F1 great
29 Feb 2008
Sir Jackie Stewart, the three-time Formula One world champion, has teamed up with the digital
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The Week: Media news - FT launches social network
29 Feb 2008
The Financial Times has launched a social networking service for senior executives in the digital
EML to promote 'geotagging' chip
28 Feb 2008 | by Clare O’Connor
-ups to the media, having worked on about 20 similar campaigns. Air Semiconductor produces digital chips using GPS ... s Air Semi Airwave 1 chip allows digital photographs to be tagged by geography, in the same way ... , both in the digital camera market and in mobile phones, said Parker. ...
Dotcom firm set for UK comeback
28 Feb 2008 | by Clare O’Connor
US outfit BroadVision has brought in Bell Pottinger tech subsidiary Harvard PR for a B2B brief, focusing on a target audience of chief executives and company directors. Agency MD Chris Cartwright and his team will also target the national, business, marketing and digital media, positioning BroadVision ...
Global shops will fight over Microsoft TV brief
28 Feb 2008 | by Clare O'Connor and David Quainton
allows users to watch personalised digital TV on demand. The Mediaroom software is being trialled ...
'eBay for money' winds up ties with Bite
28 Feb 2008 | by Clare O’Connor
had been a great client . Zopa has been billed as the eBay for money . Its digital community ...
Dell pools £100m digital work into WPP shop
26 Feb 2008 | by Gareth Jones
Dell has consolidated its global digital ad account, worth more than £100m, into Project Da Vinci...). It has previously worked with AKQA on a project basis, investing in digital campaigns to position itself ...
Digital brief: TalkTalk hands online media buying to Group M
26 Feb 2008
TalkTalk, Carphone Warehouse's home phone and broadband brand, has handed its online media buying to WPP's Group M as it shifts all its marketing into CHI & Partners Media. Essence was the incumbent on the account.
Top Vodafone marketer leaves in department overhaul
22 Feb 2008 | by Gareth Jones
. He also handed its 15m digital brief to Dare as part of a strategy to give online advertising a ...
The Week: Advertising news - Sony to up digital spend
22 Feb 2008
consumers. The handset manufacturer plans to up its digital spend from 15 per cent to 25 per cent of its
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