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IDM awards five honorary fellowships

29 Feb 2008 | by Alex Donohue

, including Chris Barraclough and Heather Westgate, in recognition of their services within the digital...fellowships to a handful of marketers each year in recognition of their work within the digital and direct ...

Hotline: Help the Aged kicks off search for digital agency

29 Feb 2008

Help the Aged has kicked off a search for a digital agency. The brief principally involves web

The Week: Advertising Reviews - AMV hired for DoH business

29 Feb 2008

The campaign, due to break later this year across TV, radio, press, digital and PR, aims to raise awareness of the new HPV vaccine among 12- to 13-year-old girls and their parents. ...

The Week: Advertising news - Stars make HIV appeal

29 Feb 2008

The digital campaign, created by Profero, urges the public to take action to prevent babies being born with HIV. The push, which launched on Wednesday 27 February, includes a four-minute film narrated by Paltrow, plus banners and a microsite. ...

Tories attempt to network way into power

28 Feb 2008 | by Alice Burnfield

of the digital strategy for its new 'You Can Get It If You Really Want It' campaign, which uses the Jimmy Cliff...Conservatives news application and downloadable desktop wallpapers and screensavers. The digital campaign ...

Diabetes UK launches digital direct campaign to boost profile

28 Feb 2008 | by Nikki Sandison

, in preparation for the March 2008 Diabetes UK annual professional conference. The card, created by digital publisher Serious, acts as a digital introduction to the charity s services and educational tools ... for Serious Europe, said: The card delivers a direct-digital platform with key tracking analysis. Furthermore ...

Digital brief: Dept for Children, Schools and Families appoints agency

26 Feb 2008

on digital communications for a campaign to increase the number of young people studying modern foreign

Digital brief: Encyclopaedia Britannica to make content available via Blinkx

26 Feb 2008

Encylopaedia Britannica is making video content available via video search engine Blinkx. Contextually relevant ads will be placed against the footage and Blinkx will share ad revenues with Encyclopaedia Britannica.

UNICEF enlists celebrities for HIV campaign

25 Feb 2008 | by Kunal Dutta

The digital campaign, created by Profero, urges the public to take action to prevent babies being born with HIV. The push, which launches on Wednesday 27 February, includes a four-minute film narrated by Gwyneth Paltrow drawing attention to unwanted gift of HIV that is passed from mothers to their babies ...

ActionAid viral calls for supermarket action

25 Feb 2008

The campaign, created by digital agency Nonsense, aims to drive support for the charity s Who Pays? petition that calls for closer third-party scrutiny of dealings between supermarkets and their suppliers ... as a piece of fruit by uploading a picture of themselves. Then, through digital animation by Fuse ...

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