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Digital shops profits soar by 56 per cent

The operating profits of the 40 largest digital agencies in the UK rose by 56 per cent in 2007...As well as expanding demand for digital advertising, the growth was also put down to companies rationalising their existing operations into a single business. However, the research also shows ... by ILG Digital, Start, Outrider and Win. AvenueA, Poke London and Agency Republic made the top ten, while ...

The World: Sydney - Brewer Lion Nathan reviews its digital business

Lion Nathan, the Australian brewer whose brands include Tooheys and Swan, is reviewing its digital...There is no incumbent on the digital business. Until now, creative agencies on each of the brand accounts have handled the digital work. Lion Nathan, which has a 44.5 per cent share of the Australian beer market, is said to be looking to boost its online presence and adopt a fresh online approach ...

Hotline: Help the Aged kicks off search for digital agency

Help the Aged has kicked off a search for a digital agency. The brief principally involves web

Diabetes UK launches digital direct campaign to boost profile

, in preparation for the March 2008 Diabetes UK annual professional conference. The card, created by digital publisher Serious, acts as a digital introduction to the charity s services and educational tools ... for Serious Europe, said: The card delivers a direct-digital platform with key tracking analysis. Furthermore ...

FOOD/DIGITAL PR CAMPAIGN: Canned goods are not just for the over-fifties

Food UK s website. USP Content was brought in to create the digital content and push the activity ...

Digital agencies boom, but trail major agencies

LONDON - Digital agencies benefited from the continuing boom in internet advertising last year...digital agencies in the UK and found that profits rose during that period. However, digital agencies ... reasons for this is that digital agencies are often reluctant to charge clients adequate fees, plus these agencies often rely heavily on expensive freelance labour. ILG Digital, the parent company of digital ...

UK digital agency sector grows profits 56%

LONDON - Profits at the 40 largest UK digital agencies have grown by more than 56% in the last year...digital agencies have benefited from rationalising their existing operations into a single company ... , generating an operating profit per head of 33,322; followed by ILG Digital in second place on 27,997; Start ... Agencies Financial Intelligence said five agencies involved in differing segments of the digital market ...

Outdoor sector eyes £1bn mark as digital role grows

that outdoor ad revenues will hit 1bn this year, fuelled by growing digital revenues. Spend on digital outdoor ...

Ford assigns branded digital magazine to Dennis

LONDON - Ford has become one of the first major UK advertisers to roll out a branded digital...the same format as the publisher s digital consumer men s magazine, Monkey. The two companies have been liaising on the project since last year. Dennis is also working on digital projects for the Sony ... . It will produce both digital and print magazines, and is being led by Tim Farthing, who was previously group ad ...

Digital brief: Skoda rolls out digital promotion

Skoda is rolling out a digital promotion to back the launch of its Fabia Estate model. Expandable

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