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Multi-platform distribution and revenue diversification will be crucial for broadcasters in 2008

broadcasters. In order to remain competitive, digital TV players will need to utilize effective technological ... -platform distribution. Digital TV adoption, particularly IPTV and cable services, will grow in both the US and Western Europe There were around 149.5 million households subscribing to a digital television service ...

Top 50 media agencies 2008

digital talent.

Top 100 creative agencies 2008

of the agency heavyweights. For all agencies, however, the issue of how to reshape for a digital world ... Warren Partners opted to absorb its digital, direct and sales promotion arms in order to present a ... digital and direct specialist. It remains to be seen if mainstream agencies are becoming hungry ...

Survey highlights Digital TV Switchover confusion

An online poll indicates high percentage of viewers not ready for the UK digital TV switchover...to see how well the Government s Digital Switchover message is getting through. Within three weeks ... -off, but 39% are not yet ready. Some 9% of respondents responded with the statement What is the Digital Switchover?. FrequencyCast is an Internet-based radio show that covers UK Digital TV. Listeners ...

 

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