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ABTA travel agency body launches first digital campaign

LONDON - The Association of British Travel Agents (ABTA) is to launch its first ever digital

Blue Chip Vacations hires Flybe marketer Neil Simpkin

Simpkin joins from low-cost airline Flybe, where he held a variety of marketing positions including, most recently, head of digital and loyalty marketing. In the position he was responsible for online customer retention and acquisition across Europe, increasing the percentage of sales taken through ...

Airmiles gets set for launch of TV ad campaign

as satellite and digital channels. ...

TUI unveils new positioning

, digital and direct marketing. Following the high-profile failure or XL Leisure this year, the print ads ...

Emirates calls ad review

the contest to digital agencies, inviting five to join the pitch for the business. A result is expected ...

The Work: New Campaigns - UK

Director: Carl Erik Rinsch Editor: Digital Domain Post-production: Digital Domain Audio Post-production: Digital Domain Exposure: National TV THE LOWDOWN LG reveals the technology that comes out to play ...

Emirates calls ad review

round of pitches, the airline opened up the contest to digital agencies, inviting five to join the pitch ...

Kaye's Holiday Extras ad escapes ban over racist accusation

that the ad, created by Flame Digital, was offensive because it was racist towards Irish and Romany travellers ... . Flame Digital said that Kaye played an extreme caricature that bore little or no resemblance to reality ...

The Week: Digital Reviews - CMW lands Cabwise brief

Transport for London has hired CMW to handle the digital account for its Cabwise service....CMW will be briefed to integrate Cabwise's current standalone website into TfL's existing site, with the long-term strategy of phasing out the original Cabwise site. The agency will also create a series of digital campaigns to promote Cabwise, which will be placed on external websites. ...

Flybe starts search for online partner

Flybe, the short-haul airline, is on the hunt for an agency to handle a digital project....The brief will include redesigning the airline's website, which allows users to book flights online, as well as promoting special offers. Flybe does not currently have a dedicated digital agency ... 's not known whether Souk or CMW will pitch for the digital brief. Also in December, the Advertising ...

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