DIRECT BRIEF: BUPA joins forces with Ecelebrations
18 Dec 2003
BUPA, the private health firm, is joining forces with digital greeting publishing group
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The agency will handle a mailing that will be sent to 600,000 prospects to recruit members to the company's 61 clubs in the new year. Tequila will use digital printing to create personalised mailings that feature facilities of the clubs tailored to the recipient. Esporta has appointed Tequila on a project ...
BUPA, the private health firm, is joining forces with digital greeting publishing group
The agency will handle a mailing that will be sent to 600,000 prospects to recruit members to the company's 61 clubs in the new year. Tequila will use digital printing to create personalised mailings that feature facilities of the clubs tailored to the recipient. Esporta has appointed Tequila on a project ...
The campaign, by Publicis Dialog, enabled viewers to choose the next step for a teenager struggling with homelessness, using interactive technology. Viewers could make donations via their remote, with the amount then added to their digital TV bill. The DMA presented 32 Gold awards, with Harrison Troughton ...
. Dare Digital is the New-Media Agency of the Year and Partizan is the Production Company of the Year ...
to their digital TV bill. Adam Crozier, chair of judges and chief executive of Royal Mail, said: "The view of all ...
football pitches. The campaign includes radio and print. Dialogue launched as the group's digital ...
of it?" An online campaign through BMP's digital sister agency Tribal DDB will use rich ...
and lectures. The organisation has also been looking at the future of the interactive and digital media ...
LONDON - Digital and design agency Rufus Leonard has created two new sites backing the Millennium