18 Dec 2003
| by MediaWeek
Government plans for a bright digital TV future unveiled...on interactive digital TV. The move could be a boon for interactive TV operators such as Sky and help to educate viewers about the medium. Said David Docherty, director of digital TV company YooMedia: "DTV is a vital ...
of people without access to broadband, digital television is the always-on interactive device and it's a ...
18 Dec 2003
| by MediaWeek
Bid-up.tv, the interactive auction broadcaster, has launched a £2.5m promotion with Freeview and set-top box manufacturer Thompson to push the channel on the digital terrestrial TV platform ...
-drop.tv channel, is available on all of the digital TV platforms. But marketing director Christien Haywood said ...
18 Dec 2003
| by MediaWeek
Maiden is extending its Transvision network of in-station digital screens from six sites, including Edinburgh (pictured), to 10 over the next few months. The outdoor media owner, which has invested more than £4m in Transvision, will switch on new screens in London's King's Cross station, Leeds ...
18 Dec 2003
| by MediaWeek
the flattened promises and frenzied overspend of the '90s, this dream of convergence is not dead. Digital ...
18 Dec 2003
| by MediaWeek
Ball reckons her successor will give Radio One rival Sara Cox a run for her money. Koopid, the interactive TV dating service, has transmitted more than 3.6 million messages from over 45,000 registered users in its first year of operation, BSkyB said this week. The service allows Sky digital viewers ...
11 Dec 2003
| by MediaWeek
Sky is cutting the price of interactive television advertising campaigns on its digital satellite
11 Dec 2003
| by MediaWeek
that would see its digital radio brands carried on Sky Digital as it emerged this week that three ...
Digital through its Other Channels section, but are yet to be given a place on the electronic programming ...
on Sky Digital, the two companies have failed to reach an agreement on the radio properties. Emap ...
11 Dec 2003
| by MediaWeek
for digital projects within Haymarket Corporate Media. The digital department has been created off the back ...
. Haymarket has built and managed all the F1 sponsorship digital material for BAT and Castrol. Martyn ...
11 Dec 2003
| by MediaWeek
was previously distributed by International Press Network. The Horror Channel has appointed Digital Media Sales to handle its sales and is launching on March 29 on Sky Digital. Plans were unveiled early ...
11 Dec 2003
| by MediaWeek
Muchis being made of the trend towards interactivity within the digital TV broadcasting arena. Far less attention is being paid, however, to the nascent trend towards fostering interactive ...
interactivity, whether through digital or analogue broadcasting, is motivated by financial profit. In fact ...