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BSkyB stages UK pitch to boost the uptake of digital

BSkyB is staging a pitch for its UK consumer PR account as it bids to boost take-up of Sky Digital...to be the focus,' said Eccles. Sky Digital currently has around 6.3 million subscribers and the channel ... . More than 350 channels are available from Sky Digital, which launched in October 1998. C W was hired ... undertaken consumer PR campaigns to boost take-up of Sky Digital. The agency reports to Eccles, in addition ...

MEDIA: ITV expands regional news

ITV News Channel, the 24-hour digital service, has launched a nightly, primetime programme devoted

MEDIA BRIEFS: Future releases internet title

FUTURE: The digital division of Future Publishing has released a title for home internet users

MEDIA BRIEFS: Future Digital websites revamped

FUTURE DIGITAL: Six websites in Future Digital's portfolio have been revamped. Under the umbrella

MEDIA: Health TV show unveiled

A nightly news service aimed at healthcare PROs is to be launched by digital and cable broadcaster...Channel Health Professional will air five nights a week from 9pm to 10pm on Sky digital.Simon Whiten, the channel's account director, told PRWeek: 'This is for anything even remotely related to health, from product stories to charities talking about diseases or therapeutic areas. We will range from ...

MEDIA BRIEFS: Mike Butcher appointed editor

of business advice group e-consultancy's weekly email newsletter on the digital economy. It currently goes

MEDIA BRIEFS: Mote made controller

to community and social action, the digital channel launched on Sky two years ago and is also one of the 30

na europe agrees UK/Europe news distribution deal

Digital news distributor na europe has announced a deal with the London Stock Exchange's Regulatory

MEDIA BRIEFS: Paragon launch magazines

and digital video users. Games TM, edited by Karl Foster, targets experienced gamers who use more than one

MEDIA BRIEFS: Black community mag to launch

users of digital technology than the population in general. Admission will be distributed monthly

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