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THE BOOK OF LISTS: The 10 best sales teams

20 Dec 2002

have been acting as if they represent a 21st-century, digital interactive offering in the multiplatform ... trading and offer all sorts of sophisticated tie-ups. Sounds exotic. 9. INTERACTIVE DIGITAL SALES ... obscure political leader, sells airtime and other digital opportunites on the UK-branded joint venture ...

THE BOOK OF LISTS: The 10 best SMS campaigns

20 Dec 2002

-media campaign and the brand's first digital push developed by Carlson Digital. "Muller love" included a "match ...

THE BOOK OF LISTS: Some sensational sackings as well as the ITV Digital saga

17 Dec 2002

of ITV Digital saw a couple of heads axed - Steve Morrison and Stuart Prebble. Heads that rolled, p47. ...

THE BOOK OF LISTS: Mislaying millions was the new black

17 Dec 2002

to deal with in the form of reputations burnt by the shameful case of ITV Digital. Worst jobs ...

THE BOOK OF LISTS: The 10 Brainiest boffins in media research

17 Dec 2002

authority on the development of digital media. He likes to tackle the non-essential research issues before ... PARTNER, MINDSHARE, AND ASSOCIATE DIRECTOR, THE HENLEY CENTRE A specialist in digital media and a founder member of JWT Digital, Sheldon is credited as the man behind the world's first media foray ...

THE BOOK OF LISTS: The 10 Worst Jobs in Advertising

17 Dec 2002

is a challenge for even the most skilled atelier. 9. ANYONE WHO EVER WORKED ON ITV DIGITAL The most shameful saga in the industry this year has to be the shabby demise of ITV Digital in May. Carlton and Granada ploughed more than £1 billion into this digital fiasco. A succession of mistakes, culminating ...

THE BOOK OF LISTS: The 10 heads that rolled in 2002

17 Dec 2002

of ITV Digital led Granada's chief executive, Morrison, to the door marked "exit". The demise of ITV Digital also led its chief executive, Prebble, to proffer the necessary resignation. 9. NEW ...

THE BOOK OF LISTS: The 10 Best New-Media Creatives

17 Dec 2002

in April from rival Digit, where he was senior design manager and worked on web projects for MTV 2 ... Digital has done good work for Yell.com and Travelocity, but lost its prestigious Xbox account ... share in the company earlier this year. 10. DALJIT SINJIT The founder and creative director of Digit ...

THE BOOK OF LISTS: The 10 Best gadgets

17 Dec 2002

solid and reliable performer. 5. SNAP DIGITAL CAMERA SiPix Snap is a little gem of micro ... . Not strictly digital, but it must have a considerable amount of cool gadgetry to keep this bad boy running ...

THE BOOK OF LISTS: The 10 Best Quotes

17 Dec 2002

Fantasy Agency League team, Cock, winning the monthly prize of a digital camera: "I always wanted to get ...

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