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CAMPAIGN INTERACTIVE: PROFILE - FELIX VELARDE. Head New Media has found its spiritual home within Lowes. Felix Velarde wasn’t going to accept just any agency, Gordon Macmillan writes

25 Jun 1999 | by GORDON MACMILLAN

The recent acquisition by the Lowe Group of a stake in the digital agency, Head New Media...The recent acquisition by the Lowe Group of a stake in the digital agency, Head New Media, surprised a few people in the industry. The shock was not so much that Lowe had invested in a leading ... presentation by Lowe Howard-Spink, Head and Decipher, the digital management consultancy that Lowe bought ...

CAMPAIGN INTERACTIVE: PRIVATE SURF WITH ANDY HOBSBAWM

25 Jun 1999 | by ANDY HOBSBAWM, chief creative officer o

audience will tune into the retro vibe is questionable. Overall, the digital marketing campaign ...

BBC Online loses lead marketer to Hollinger Digital

24 Jun 1999 | by STEVE BELL

Dominic Riley to Hollinger Digital, the online arm of publishing group Hollinger....Dominic Riley to Hollinger Digital, the online arm of publishing group Hollinger. Riley takes up the role of general manager at Hollinger Digital in July. The move follows the departure of Dan Conaghan and comes as Hollinger Digital this week relaunches its portal site, UK Max, with a new logo ...

MEDIA: Charting channels in the digital age. How will listings titles compete in the multi

24 Jun 1999 | by MARK TUNGATE

the sector faces another threat. With digital TV, the magazines can no longer provide comprehensive ... comparing the internet to a parish notice board. In a digital future, consumers will demand fast ... are looking for. Subscribers to Sky s digital service have access to an EPG via a button ...

First Direct moves into ’life’ services

24 Jun 1999 | by STEVE BELL

digital television....The UK s largest telephone banking operation, First Direct, is planning to diversify into the provision of life management services in the near future via the telephone, internet and interactive digital television. The service will build on its Octopus personalised research service, which ...

DBC makes pounds 3m appointment for pay film channel

24 Jun 1999 | by STEVE BELL

The Digital Broadcasting Company has appointed Interfocus to handle all of its pounds 3m above...The Digital Broadcasting Company has appointed Interfocus to handle all of its pounds 3m above- and below-the-line advertising for its new pay-per-view movie channel U-direct (Marketing, June 17 ... . The service will be subscription-free. Initially it will be available on SkyDigital and then on digital ...

MEDIA BRIEFS

24 Jun 1999 | by DANNY ROGERS

far none of them has split their programming. United News s digital roll-out which begins ... an improved digital television text service in the next few months. It will allow ONdigital to offer a full ...

NEW MEDIA: Beenz.com hires Lowe for direct push

24 Jun 1999 | by RUSSELL GOLDSMITH, Joint managing direc

in the whole area of digital marketing. In terms of importance it s high on the agenda. The web ...

STOP PRESS

24 Jun 1999 | by STEVE BELL

is looking for an advertising agency. The company is trialling a digital interactive TV service, offering ...

OPINION: Marketing Society - Internet’s boom affects the core of all commerce

24 Jun 1999 | by JOHN MAYHEAD, a Fellow of The Marketing

and creating a new global digital economy . Indeed Jan Leschly, in his excellent Marketing Society ...

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