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WPP's Syzygy launches digital fast track

- Syzygy, the London-based new-media agency part-owned by WPP Group, has launched a dedicated unit to develop short term internet projects. The service, called Digital Fast Track, is aiming to cater ... expect in such a trusted relationship. The Digital Fast Track initiative is being headed by Andrew ...

WPP's Syzygy launches digital fast track

- Syzygy, the London-based new-media agency part-owned by WPP Group, has launched a dedicated unit to develop short term internet projects. The service, called Digital Fast Track, is aiming to cater ... expect in such a trusted relationship. The Digital Fast Track initiative is being headed by Andrew ...

CAMPAIGN REPORT ON NEW MEDIA: New media, new agencies - To survive the digital revolution, agencies

sectors in its steps forward to recognise and realise the range of opportunities that the digital...that the digital revolution presents. Some agencies have made limited investments in interactive companies ... continue to lead in the rapidly establishing digital consumer market. The agencies that will thrive ... and breadth of the consumer brand relationship. Technology talks The survivors of the digital ...

CAMPAIGN INTERACTIVE: PERSPECTIVE

, I confess, notwithstanding), but the digital revolution is about a lot more than the internet...pages, I confess, notwithstanding), but the digital revolution is about a lot more than the internet and digital TV. Sooner or later all media, even posters, will be available in digital format ... science. It merely demonstrates what we already know: that advertising in the digital world ...

IPA names Hamish Pringle marketing strategy director

than the voice of the IPA, also plans to ensure that areas such as digital media are fully ...

REVIEW: Marketing and advertising news in the week’s press ..

ONdigital has made its offer of free set-top boxes permanent in response to Sky Digital s decision to give ...

CAMPAIGN REPORT ON NEW MEDIA: Net buyer - i-level, which launched last month, is one of a new breed of agencies. But is demand high enough, Richard Cook asks?

. The effect of interactivity in new-media advertising is impossible to divorce from digital interactive TV.i-level s intent is clearly to be expert at the buying function online, unlike Quantum s current focus on digital ...

CAMPAIGN REPORT ON NEW MEDIA: Personal services - Websites and advertisers are now using personal profiles to customise their sites to individual visitors, Robert Gray says

the StyleFinder personalisation application buy more products, Jay Thomas, Levi s director of digital media ...

Independent nabs Withey from NI for digital division

, to head up its new digital division....Independent Newspapers UK has poached News International s new media director, Richard Withey, to head up its new digital division. The Irish-owned media group announced the creation of the new ... . In April, News International set up its own digital division, News International Digital Publishing ...

MEDIA: Viewers offered music goods via their digital TVs

Music Choice, the digital audio channel available on Sky Digital, is launching a new on...Music Choice, the digital audio channel available on Sky Digital, is launching a new on ... advertising. Music Choice will roll out the new on-screen application to BSkyB s 550,000 digital subscribers by the autumn. It will also be available to other European digital TV providers using ...

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