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Corporate PR: Why Murdoch needs the love of the public - Sky’s digital service has been

to its new digital service; 350,000 subscribers since its October launch. The City, too ... digital one, and as it seeks to assure the regulatory authorities that its bid for Manchester United ... you, the viewer, to choose. And so a pounds 7 million marketing campaign for its digital ...

FOR THE RECORD

and through ONdigital s terrestrial digital network, but an agreement has not been reached with Sky Digital....network and through ONdigital s terrestrial digital network, but an agreement has not been reached with Sky Digital. Time Out launches a pounds 250,000 poster campaign on 1 March. The ads, created ...

CAMPAIGN DIARY: COMPETITION

win an pounds 800 Kodak digital camera. Weekly winners of the competition, sponsored by Image Bank...Enter the CampaignLive competition on channel 3 of Campaign s award-winning website and you could win an pounds 800 Kodak digital camera. Weekly winners of the competition, sponsored by Image ... go into a quarterly draw for the digital camera. The site can be found at www.campaignlive.com. ...

STOP PRESS: Encyclopaedia Britannica hires Larkspur

Encyclopaedia Britannica has hired Larskpur to promote its move into digital technology...Encyclopaedia Britannica has hired Larskpur to promote its move into digital technology and promote its redesigned corporate identity. The project account was won two weeks ago without a pitch and carries a budget of pounds 75,000 over two months. Larkspur s will promote an event in March to unveil ...

B&Q appoints DNA to interactive business

- UK home improvement chain, B s product information system can be developed as the basis for all future digital media initiatives. Del Owen, business development manager at B We selected DNA because the agency has a clear understanding of our business and how to extend our brand s digital media. We have a ...

B&Q appoints DNA to interactive business

- UK home improvement chain, B s product information system can be developed as the basis for all future digital media initiatives. Del Owen, business development manager at B We selected DNA because the agency has a clear understanding of our business and how to extend our brand s digital media. We have a ...

PBS fires agency and hires brand consultant

- PBS, the US public service television company, has parted company with its advertising agency Publicis s profile. Lee Hunt Associates will work with PBS on the launch of a new, digital 24-hour programme for children, called the PBS Kids Channel, which is scheduled to rollout in September. ...

PBS fires agency and hires brand consultant

- PBS, the US public service television company, has parted company with its advertising agency Publicis s profile. Lee Hunt Associates will work with PBS on the launch of a new, digital 24-hour programme for children, called the PBS Kids Channel, which is scheduled to rollout in September. ...

BSkyB ends 13-month relationship with M&C

commercials and the launch ads for Sky Digital. BSkyB s chief executive, Mark Booth, is understood ... are proud of the success of our advertising in launching Sky Digital, but it became clear that Sky aspired ... for Sky Digital, created by M&C Saatchi, broke at the beginning of this week. The new commercials use a ...

Publicis seeks new media expertise for interactive offering

consultancy, which understands both traditional communications planning and the power that the new digital ...

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