Search results for "Digital

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INTERACTIVE: Cerberus Digital Jukebox

Not a new site, but definitely one deserving widespread acclaim.

INTERACTIVE: RAC

Justice. Demand a fair deal. Inner peace. We are greeted on the home page with the Confucius school of copywriting, in harmony with the new Mazda-esque brand direction. This is to be applauded, unless you re one of those pundits who consider the new campaign a tad pretentious. Some doubt the wisdom...

INTERACTIVE: Shell International

Shell appears to be pursuing a two-fold strategy. Business-to-business and business-to-antagonist. On the first front, it s the usual no-brainer content that typifies large multinationals. Dull, unimaginative and lacking in personality. But the second front, or sensitive issues as the site calls it,...

INTERACTIVE: Eurovision Song Contest

It was the result everybody was talking about. A landslide. This country s finest hour for nearly two decades came on 3 May, when the nation emerged from three hours of TV viewing to hail Katrina and the Waves victory over the rest of Europe.

INTERACTIVE: Labour Election ’97

Well, they won it in the Shires and they most certainly walked it on the Web. Clean, basic design (though rather slow) with some useful interactive features. I now know that my local MP, Ken Lizard Livingstone, was previously an animal technician at the Royal Marsden Hospital and is vice-president...

Worldwide Advertising: Global review of Digital TV - Everybody’s talking digital, but what

Everyone knows digital television technology has the potential to offer viewers a higher quality...Everyone knows digital television technology has the potential to offer viewers a higher quality ... viewers a vast choice of programming. Because digital signals can be compressed, up to 200 channels ... makers. The extra bandwidth created by digital technology is likely to reduce the cost of owning ...

90s, agencies are again enjoying a boom. And with the rise of digital TV and teenage magazines

-off of digital television will help advertisers to target more accurately, Marina Perez, the editor of Control, a Spanish advertising and marketing magazine, explains. Spain s first digital TV group, Canal ... television digital (the digital TV war), so called because the government is trying to halt progress ...

Worldwide Advertising: A marketer’s guide to multimedia - It’s exhaustive, dynamic and operates differently from other media Mark Wilson explains why integrating the Internet into a corporate marketing strategy can be rewarding, yet comple

Companies face some compelling opportunities - and challenges - as the digital community grows...Companies face some compelling opportunities - and challenges - as the digital community grows. Forward-thinking organisations will embrace interactive media environments, such as the Internet, as a core element of their communications policy. Treated as a key part of an integrated strategy ...

Thomason lands lead PR role in BBC Production

, on campaigns for charter renewal and the licence fee, and public consulation on new digital services ...

Canon dumps Grey for CDP in rethink

and our machines division, he said, adding that he would possibly review the decision once digital ...

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