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Carlsberg "where's the party?" by North Kingdom

Carlsberg has teamed up with DJ Axwell one third of the Swedish House Mafia group to launch a global digital campaign by North Kingdom . The four-month campaign begins with the launch of Axwell s latest track, supported by an online video where users follow the story of a man on a journey to find a ...

Jaguar "your turn" by Spark44

by outdoor, digital, mobile and experiential executions. It was created by Martin Cox and John Sutcliffe ...

Stihl "polar station" by Publicis Conseil

The German power-tools manufacturer Stihl has released a TV ad as part of a campaign that also comprises press, radio and digital elements. The spot, by Publicis Conseil, is running across French TV channels and on YouTube. It shows a group of workers in the Arctic carving an ice garden using Stihl tools ...

5 Gum "taste intense" by Billington Cartmell

The Wrigley-owned 5 Gum has relaunched in the UK with an integrated campaign. The work, which was created by Billington Cartmell, spans outdoor, print and digital formats, as well as graffiti sites and in-store activity. The campaign invites people to try 5 Gum s core flavours watermelon and spearmint ...

Private View: Justin Tindall and John Treacy

Creative Justin Tindall Executive creative director, Leo Burnett When counselled for his feelings on the wonders of digital photography, David Bailey responded: "It just means the world will be full of more shit pictures." A damning indictment of the democratisation of creativity ...

Nivea "it starts with you" by DraftFCB

Nivea has launched a global campaign to promote its Active Age range of men s facial products. The activity, which was created by DraftFCB, is being rolled out across multiple channels including TV, digital and point-of-sale. The TV ad opens with a man staring at his reflection in a mirror before revealing what ...

Evans Cycles "the great Evans Cycles trade-in" by Antidote

,000. The competition is part of a wider campaign, comprising TV, press, digital and poster elements, to promote Evans ...

Evian "baby & me" by BETC Paris

Me app by BETC Digital and B-Reel that uses facial-recognition software to reveal people s "baby ...

Porsche "the power of balance" by Karmarama

Porsche is promoting the launch of its Cayman model with a digital campaign. The work, by Karmarama, is a marked switch for Porsche, which traditionally focused on press and outdoor activity. The content design agency Somethin Else created a series of computer games that invite users to test ...

Wispa Hot Chocolate "frothybeast" by Fallon London

Mondelez International has launched a 3 million campaign to promote Cadbury s new Wispa Hot Chocolate. Fallon London created the work, which comprises social media, digital and outdoor activity, as well as a one-off TV spot during Britain s Got Talent . The campaign highlights the product ...

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