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Whitehall invests £100,000 in comms staff training

evaluation and digital skills amid diminished budgets....the Government. Aspire, which will run 'as long as required', is divided into four sections: Do it Digital ...

HMV 'mass execution' slammed on retailer's own Twitter feed

(@hmvtweets) January 31, 2013 OPINION: Pete Sigrist, managing director of 33 Digital According ...

Advisory body NHS Employers backs use of social media

information on Facebook should be reviewed to leverage the benefits of digital communication. Royles cited ...

Do you need a degree to work in PR?

to existing creative and digital media industry apprentice schemes. This could see agencies handed between 7 ...

Financial Times' Tom Glover moves to wider digital role at Pearson

A senior comms figure has moved from the Financial Times to take on a new global digital...will now cover promoting digital strategy and products as well as working on internal digital ... technological company. 'My role will be to look at how Pearson uses social and digital media as part of its ...

John Doe named Consultancy of the Year 2011 at the 25th PRWeek Awards

, Stop Stansted Expansion Digital and Social Media: 1940 Chronicle, RAF Benevolent Fund Broadcast ...

Sugar's Amscreen secures BP's forecourt ad business

retail business in his first major deal for Sir Alan Sugar's new digital signage company....Amscreen will be the oil giant's exclusive digital signage partner for the next five years, after winning an undisclosed pitch process. It follows comprehensive trials of digital signs in BP forecourts ... McQueen. The launch of the Amscreen network comes amid a buoyant digital out of home market, expected ...

M&S provides staff with interactive web TV show

and instructional video specialist How To TV. Russell Goldsmith, How To TV's digital director, said: "The M S show ...

COI to form roster of regional agencies

The Regional Integrated Agencies framework will include agencies capable of providing five core services: advertising, direct marketing, design/branding, digital and PR. This will allow COI's regional client account team greater flexibility when providing creative services across the UK. It will also ...

Mayoral candidates target ethnic groups

. It is also increasingly important to harness the power of foreign-language newspapers and digital channels ... means that digital marketing is likely to form a major part of the mayoral campaigns. The Electoral Commission has appointed Start Creative to develop a digital drive to raise awareness of the elections ...

 

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