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Digital Viewpoint: The invisible web

Mobile technology is advancing so rapidly that soon the internet will infiltrate every aspect of how we communicate in the real - and virtual - world, and disappear from our consciousness.

Digital Radio: On pause for digital switch

confusion as the government waits to make the digital switchover, writes Mark Sutherland....Digital radio presents a major opportunity to brands as smartphone penetration increases ... .5% of radio listening came via digital platforms, according to Rajar figures, the highest percentage to date. While the government will not finalise a date for a digital switchover until the medium accounts ...

Digital PR: PRWeek Digital Survey 2009

Are PR agencies taking digital comms seriously? PRWeek carried out exclusive research into how...The PRWeek Digital Survey 2009 aims to paint a picture of how the PR industry views digital right ... considering the force with which many proclaim their digital credentials. This low number of responses could be down to a reluctance among PR agencies and departments to share their working practices. While digital ...

PRWeek/Diffusion Digital Integration Report: The digital divide

Sudhaman finds out in the PRWeek/Diffusion Digital Integration Report....and digital departments, reveal exactly how organisations are grappling with the challenge of integrating social media into their existing operations. The Digital Integration Report should be required reading for anyone involved in comms. There has been much conjecture about what clients want from digital ...

What Next in Digital: Data is digital way forward

Digital is loudly and proudly declaring its data credentials, and aiming for respectability...So, sexy digital is going all serious and proper. Once flirty and out there for anyone's taking, digital is going around telling everyone that, nowadays, it's more like data, don't you know. Digital ... lunch debate, data was talked up as the crucial turnkey with which digital can both augment its potency ...

Digital marketing: Fee or free?

and downloads. As Dan Duncombe, head of digital media at EMI's Parlophone label, says: 'Our business is based ... a feed of artist-branded content. One artist who has seen the benefits of embracing digital as a ... of balancing free and paid-for content to engage those consumers and keep them happy, EMI's digital revenues ...

Digital: Nomophobia drives SecurEnvoy sales

Mobile phone security provider SecurEnvoy asked Eskenzi PR to help raise its profile.

33 Digital to aid deal site

A web start-up that highlights online consumer deals has hired 33 Digital to help it take on market...Digital will highlight the trustworthiness of the brand and promote its tie-in with Facebook, which lets ...

Digital Marketing Report: The vital statistics

of the mobile marketing industry - a fast-growing sector of digital marketing....and the medium's UK audience. DIGITAL MARKETING AGENCY OF 2006 - AKQA AKQA set itself apart last year, adding ... attracted the attentions of General Atlantic LLC, which has acquired a majority stake in the digital agency ... Data Association (www.themda.org) - Source: ABI Research DIGITAL AGENCIES BY MOBILE BUSINESS ...

David Phillips, Publicasity - Leap into digital Wonderland

Digital is much like Alice's Wonderland. Beyond the rabbit hole lies a world of magical...Digital PR still represents a dark and daunting prospect for many. They know it is a journey ... who just want to close their eyes and hope digital goes away. It won't - clocks do not turn backwards ... interesting capabilities, such as its web to IM service called GOD (General Overview of Digital), which ...

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