CLOSE-UP: LIVE ISSUE/1999 REVIEW - The year that adland took digital media seriously. Key industry
17 Dec 1999 | by RICHARD COOK
when digital media went mainstream and quality played second fiddle to the sheer quantity of start ...
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There was a digital angle to almost everything in media over the course of 1999 - the year which...There was a digital angle to almost everything in media over the course of 1999 - the year which ... . Marks off, though, for not allowing digital interactive coverage of the delivery. This was the year in which BSkyB and ONdigital started offering free digital set-top boxes, and Open ...
when digital media went mainstream and quality played second fiddle to the sheer quantity of start ...
D&AD has revamped its interactive awards categories to reflect the growing importance of digital
Granada Media Sales will launch Adsphere - its gyroscope format for TV ads - on digital TV next...Granada Media Sales will launch Adsphere - its gyroscope format for TV ads - on digital TV next year, after pilot tests showed it increased brand recall by as much as 21 per cent. First reported in Media Business on 20 September, Adsphere offers clients a new means of advertising ...
in the digital revolution when it was still trading all of its airtime in the time-honoured fashion - with two...It had to happen, of course. The media industry could hardly hope to convince people of its belief in the digital revolution when it was still trading all of its airtime in the time ... of digital channels? And will other broadcasters come on board? Granada s involvement is obviously ...
s heavyweight accounts, particularly its online and digital business. It has won seven digital accounts ...
will fall within the remit of News International Digital Publishing, and is part of a plan to exploit ... Sanchez, marketing director of the UK interactive division. News International Digital Publishing ...
TV - is being set up to make web television for the digital interactive platform. It will provide ... will change the way that people can advertise.You could be sitting at home watching digital television and a ...
, will be responsible for developing Discovery s network of cable operators, digital platforms and satellite ... with Telwest for carriage on the cable company s analogue and digital services. The British Eurosport is now ...
service, accessible via analogue and digital television, enables consumers to send and receive e ... , but consumers won t have to subscribe to Sky Digital to gain access. Viewers can get connected over the phone ...