appointed Ryan Kangisser as its first head of digital....at digital agency Profero. Brown said: "[Ryan] is a first-class operator, highly rated by clients ... approach to the evaluation of digital channels, and is excited about the prospect of building a different ... performance in digital channels. It's a great time to join them and I'm looking forward to putting new media ...
Do agencies lack the digital expertise required by clients and risk being sidelined, John Tylee...to leap aboard the digital juggernaut risk being rolled over by it. According to the Chief Marketing ... -house digital capabilities over several years. "We don't use our mainstream agencies for this because they aren ... and customer service directors, who are likely to be involved in a client company's digital presence. What ...
's commercial broadcasters to sort out their lacklustre digital offerings. ...
of it on digital billboards. David Jones, the Euro RSCG worldwide chief executive, says that digital ... this election and previous ones is the power and influence of digital and social media. Digital is setting ... 's Gene Hunt poster was up on digital billboards within four hours, with the Sunday press concluding ...
format? see a day when some magazines will be represented through online or digital only, and in some ... in the long run because publishers won't be able to sustain their digital losses indefinitely. "Free ... but print titles that can adapt and combine successfully with digital elements can continue to do well. ...
A few weeks ago, I was asked by a client what the next big thing in digital is going to be....in digital, probably isn't. OK. I'm being a little sensationalist, but if you've started to believe that every answer comes in the form of a vowel-free digital service or the latest creation from Cupertino ... at their digitally focused siblings. While you can undoubtedly have a meaningful existence socialising virtually ...
You've got to admire Ford Ennals' stamina. The recently appointed chief executive of Digital Radio UK, the body charged with lead-ing the digital radio switchover process, has done it all before. As the former chief executive of Digital UK, the TV switchover body, he spearheaded the early charge towards ...
It doesn't matter if they are in the direct marketing or digital arena, Stuart Parkinson thinks
of widespread guerrilla digital? You've probably seen those pico-projectors - they're about the size of a phone ... on top of a lamp-post and you've got the beginnings of a digital fly- posting business. An opportunity ... into the masonry of your building but of corporate offices that double as digital displays. Putting the digital ...
.5 million digital media business to the agency's responsibilities....The online account was previously handled by i-level and moves into OMD, which handles offline planning and buying for Sony, as part of an efficiency drive at the electronics company. OMD's brief will cover digital strategy, buying and social media across Sony's range of electronics products ...
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