27 Jul 2012
| by Matt Cartmell
Citizen's director of digital strategy has been poached by fledgling agency Inkling....Inkling has appointed Jono Marcus as its fourth partner and head of
digital. Before joining Citizen last September, Marcus was head of digital at
Cake Group. It was there that he worked with Inkling's three other
partners, Nicola Rutledge, Will Parkinson and David Proudlock. Marcus said: 'Myself ...
03 May 2012
Struggling to spot the WCRS chief digital officer, Toby Gunton, at industry events?...That might be because he is so small, he could hide behind an hors d'oeuvre. Gunton voiced concern recently about how minute he looked in his profile pic on the WCRS website, which sparked a torrent of "tiny Toby" pics on Tumblr. Created by "friends" of the digital boss, they place him in a doll's house ...
24 May 2012
| by John Owens
With digital playing an increasingly important role in PR, John Owens looks at the agencies leading...Digital is still the hot topic on every agency head's lips. Looking at the Top 50 Digital ...
in its digital fee income above the Top 150 overall average of nine per cent.
Grayling takes the top ...
was the sole digital-only agency We Are Social, which moved up two places to fourth.
Most improved ...
global digital account.....
Consorte said: "Proximity demonstrated real expertise and a passion for marketing to women in the digital ...
28 Nov 2012
| by Victor Knaap, MediaMonks
to call a "creative digital production agency", but some of you might lovingly (or otherwise) refer to us ...
on the "beautiful execution", mixing digital disciplines across platforms in an increasingly complex world. It ...
what does "being Dutch", or, to be precise, "being Dutch in digital" give us? Are we infused ...
29 May 2012
| by Stuart Knapman
- and the rise of video-on-demand and IPTV will create a frenzy of digital activity around the London 2012 Olympics.
Indeed, CBS recently predicted that it will be the biggest digital event that we ve ever ...
of medals, or of sunshine, but one sure thing is that London 2012 will be digitally ubiquitous.
Stuart ...
TBWA\Worldwide is relaunching its digital offering under the banner TBWA\Digital Arts Network in 18..., Tom Carroll.
The Dan shops will operate as part of TBWA s local offices, while existing digital ...
" to organise the network s digital properties into "one cohesive network" and benefit from strength in numbers and shared competencies.
TBWA\Dan employs 700 digital specialists, offering creative technology ...
24 Oct 2012
| by Dave Katz
Dave Katz, UK managing director at Ybrant digital, warns marketers not to become complacent about...to or engage with.
Digital media has been around for a mere 15 years or so, and in that time we have seen ...
phase of digital media advertising, it was all about display. Nothing else was really possible. We had a ...
.50 of every 10 spent on digital advertising went to Google. Search became the start of most people's web ...
03 Aug 2012
| by Nicola Clark
Brands need to do more to consider how consumers are affected by the 'digital afterlife', and take...with bereavement.
The digital footprints we leave on social networks such as Facebook raise myriad questions ...
are building our digital legacies every minute of every day, creating what Hans-Peter Brondmo, head of social software and services at Nokia, calls our 'digital souls'.
Where once consumers were faced ...
Energy company E.ON has overhauled its digital presence as part of a wider strategy to reset its