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What lies ahead for broadcasters and advertisers in a multi-platform era

new era of digital choice, however, comes a stark challenge for commercial broadcasters - that of ...

Media Analysis: Guilt by association

Dennis Publishing s digital lads mag Monkey, due to the title s explicit content, raises some important ...

Raymond Snoddy on media: User content won't kill off old media

$20bn ( 10.2bn) industry worldwide, but 439m people will still buy a newspaper every day. Digital ...

Andrew Walmsley on digital: Wisdom of the many will drive 2007

You might not be person of the year', ran the line on the ad for the 2007 Chrysler Sebring on Time.com, before explaining that you nevertheless deserve one of its cars. How wrong it apparently was, as Time Magazine closed 2006 by revealing that 'You' were its person of the year.

Raymond Snoddy on media: This will be year of media equilibrium

five terrestrial broadcasters will continue to decline as digital TV moves inexorably through the 80 ...

Is Michael Grade ITV's saviour?

's digital presence. Although it has a 'family' of digital channels and its broadband strategy is advanced ...

Raymond Snoddy on media: Will Faustian twist seal BBC's fate?

has never been interested in meeting the costs of going to digital. It just wants to take the credit ...

If you build it, will they come?

cited recent Rajar data showing that sales of DAB digital radios had stalled in the last quarter to ...

Raymond Snoddy on media: ITV deal is a Murdoch masterstroke

sparkling medium-term possibility. When the UK switches to digital by 2012, Murdoch could argue that his 20 ...

Marketing Society Forum - How wise is it to plough yourentire media budget online?

- digital or otherwise? With such a rich and rapidly evolving media landscape, the idea that one channel ...

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