Marketing Direct: List Report 2009
24 Feb 2009 | by Noelle McElhatton
Sales of consumer data, like every other media, bar digital, are suffering in the downturn. But ...
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Direct marketing and sales promotion leagues 2010
30 Mar 2010 | by Richard Abbott
With digital work now accounting for more than half of many agencies' business, the direct...transformed the below-the-line landscape. Digital work now accounts for more than half of many direct ...
Marketing's Digital Agencies League Table 2008
12 Dec 2008 | by Staff
As marketers feel the squeeze, digital agencies are bullish about their prospects, with advertising
Salvation Army bids to raise £2m
25 Nov 2008 | by Joe Thomas
The annual campaign, which was handled last year by Harvest Digital, will span TV, direct response ...
Philips uses direct media to aim sex toy at mature consumers
18 Nov 2008 | by Joe Thomas
However, the Dutch electronics giant hopes a festive direct and digital marketing campaign aimed ...
Ad rates hit 14-year low
11 Nov 2008 | by Alison Donnelly
The rise of digital TV has increased the supply of commercial audiences, and this, combined with ...
Europcar awards media account to Mediavest
10 Nov 2008 | by Alison Donnelly
digital planning and buying for the brand. The appointment completes Europcar's full agency roster after ...
The week in Marketing: 28 October 2008
28 Oct 2008 | by Staff
merchandise, and in film and digital material. Kraft uses celeb chef Kraft has signed up Italian chef Aldo ...
Marketing Digital Leagues 2008
20 Oct 2008 | by Becky Charles
Despite a difficult climate, digital marketing continues to record impressive growth as other media..., marketers are feeling the squeeze. Digital agencies, however, are bullish about their prospects. Despite ...
Channel 4 marketing director Polly Cochrane to leave
13 Oct 2008 | by Alison Donnelly
Digital Group as it fully abandons its plans to launch new digital radio services. ...
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British Bankers' Association
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