Premier Foods readies Angel Delight ice-cream after 'successful' Facebook trial
30 Apr 2012 | by Sarah Shearman
users who liked the product and ran a six-week digital campaign to raise awareness of the product and ...
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Olympic marketing push for football tickets
30 Apr 2012 | by John Reynolds
today (30 April), ahead of a marketing campaign across digital and press, intended to drum up support..., outdoor, and digital campaign, which is likely to run in May. Matches are taking place in Glasgow ...
Twelve months on and the ICO is ready to enforce 'cookie' law
30 Apr 2012 | by Sarah Johnson
Initiative talks media partnerships, the London Olympics 2012 and emerging digital platforms ...
Lurpak and Last.Fm launch music selector for cooks
30 Apr 2012 | by Sarah Shearman
The Foodbeats tool by digital agency Outside Line launches today (30 April). It uses Last.Fm ...
Starbucks sales boosted by Fairtrade espresso shot
27 Apr 2012 | by John Reynolds
, fuelled by a print and digital marketing campaign featuring baristas explaining how its coffees are made....weeks." The print and digital campaign ran earlier this year. Globally, Starbucks reported a ...
Boris bids for Tech City to join London & Partners
26 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
Organisation is the government body that encourages digital and tech businesses to station themselves in London ...
What brands can learn from Caine's Arcade
26 Apr 2012 | by Nicola Clark
Marketers who argue that the transition to digital channels is a one-way migration need to think again ...
Google rolls out rival to Apple and Microsoft cloud storage services
25 Apr 2012 | by Sarah Shearman
The service, dubbed Google Drive, enables users to store up to 16TB (terabytes) of digital content ...
Facebook's Everson urges marketers to 'make a bet on us'
25 Apr 2012 | by Arif Durrani
might have been". Drawing on her time spent working in print, TV and digital at Primedia, MTV Networks ...
My Secret Work Weapon: I have found the key to youth ... through my iPhone
25 Apr 2012 | by Jo Bacon, Vice-president marketing, creative and publicity, MTV Network
. Digital is a vital platform for us and being connected is critical so I can see what our consumers are
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