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Adwatch of the year: As the year draws to a close Gail Kemp presents 1998’s winners and losers in Adwatch, the superleague for TV commercials, compiled for Marketing by NOP

19 Dec 1998 | by DAVID MURPHY

. Sky TV SkyDigital, the first digital platform to launch in the UK, hit the market in the ...

Hollinger Digital hands web account to BBH Unlimited

18 Dec 1998 | by CLARE COZENS

Hollinger Digital has appointed the newly formed through-the-line agency, BBH Unlimited, to...Hollinger Digital has appointed the newly formed through-the-line agency, BBH Unlimited, to ...

THE HIGHS AND LOWS OF 1998 - Stefano Hatfield surveys the year in which everything went digital

18 Dec 1998 | by STEFANO HATFIELD

, Sally O Sullivan shake-up of magazine publishing ... Archibald Ingall Stretton ... digital television ...

CAMPAIGN DIARY: COMPETITION

18 Dec 1998 | by MAIRI CLARK

win an #800 Kodak digital camera. Weekly winners of the competition, sponsored by Image Bank and...could win an #800 Kodak digital camera. Weekly winners of the competition, sponsored by Image Bank and ...

REVIEW: Marketing and advertising news in the week’s press

18 Dec 1998 | by CLAIRE BEALE

Coca-Cola s famous neon sign in Piccadilly Circus has been dramatically redesigned. Digital...Coca-Cola s famous neon sign in Piccadilly Circus has been dramatically redesigned. Digital ...

MEDIA FORUM: How the major media players fared during 1998. Another year over, as John Lennon once put it. But not just any old year for the media business. Next Christmas, your favourite Yuletide singles will come courtesy of all-singing, all-dancing, pi

18 Dec 1998 | by ALASDAIR REID

of digital, we ve already witnessed the start of the new media millennium. Media regulators ...

EDITORIAL: Dentsu aims to boost US appeal through Burnett

18 Dec 1998 | by STEFANO HATFIELD

get into the digital market but also to allow substantial growth of its international business ...

Stamp to take on new Burnett role

18 Dec 1998 | by JOHN OWEN

the agency s creative output, including its relationship marketing, digital and sponsorship ...

AGENDA: Empire building in the digital age - BSkyB is changing the focus of its marketing as it

17 Dec 1998 | by ANNE-MARIE CRAWFORD

helped launch Sky Digital. Murdoch refers to him as a bridge between the two departments ...

Keeping track of TV viewing is the challenge of 1999

17 Dec 1998 | by RAYMOND SNODDY

the Six O Clock News, with or without a kilt, or persuading more people to pay for digital services...the Six O Clock News, with or without a kilt, or persuading more people to pay for digital services ...

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