consumers to build loyalty. This will be through in-store events but digital technology will play a key part ...
Launched in 2005, the IDM's Diploma in Digital Marketing, the UK's first qualification in digital...Who's it for? The course is designed for those who already have a good understanding of digital ...
Direct Line Group is creating an in-house "digital agency" team, as the insurance company aims to...The insurer, which owns the Churchill, Privilege and Green Flag brands, is hiring digital ...
brand to receive offers and promotions when they watch programmes or films that contain their digital ...
Agency executives have attributed the 12.5 per cent rise in digital advertising in 2012 to the...on year, according to the Internet Advertising Bureau s 2012 Digital Adspend report, which was ...
Women's use of digital devices increase dramatically when they become a new mothers, according to a
Burnett, spanning TV, outdoor, digital and point-of-sale. The TV ad, in 20- and 30-second formats, will ...
The National Fraud Authority (NFA) is rolling out two digital campaigns this week with the aim of...hired WDMP to create a digital advertising campaign aimed at consumers and another for SMEs. Rolling ...
Pringles is running an EMEA-wide digital campaign to promote its new Roast Chicken flavour variant...The digital campaign revolves around a game that introduces a Pringles "fan" character, who will ...
Now that consumers have a plethora of platforms via which to complain about poor customer service, Suzy Bashford asks how brands can turn negative into positive.
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