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Future plots 50% digital revenues

digital business in future, according to Mark Wood, the UK chief executive....growing digital revenues that now make up 25 per cent of its total, up from 18 per cent a year earlier ...

Barclaycard teams up with Dare for digital campaign

Barclaycard has launched a live digital campaign with Dare, featuring internet stars including

England and Wales Cricket Board brings in Brands2Life for Ashes digital work

The agency will drive digital engagement with cricket fans for the high profile sporting event ...

England and Wales Cricket Board brings in Brands2Life for Ashes digital work

The agency will drive digital engagement with cricket fans for the high profile sporting event ...

Sir John Hegarty: Digital has spawned a creative deficit

Sir John Hegarty, co-founder of BBH, argues the rise of digital has led to a creative deficit and

EE adds Dare to agency roster to develop digital

EE has added Dare to its agency roster with a brief to work on its digital proposition, following a...Dare will work with EE on developing and maintaining its digital properties, including its website ...

Combining ads, digital and PR is what brands demand

Advertising agency sets up a PR arm. Hardly a new phenomenon. In recent years, Karmarama created Kaper and the gaffers of Golden Square added M C Saatchi PR to their Talk PR spin-off. But what makes Beattie McGuinness Bungay s creation of Seven Dials so intriguing is the personnel involved. The consultancy,...

It is time for PR to reclaim digital comms

the digital war....According to Pearlfinders, PR agencies have begun to win back work from specialist digital ...

PR agencies claw back digital business from specialist shops

Larger PR agencies are winning digital business from specialist shops as they strengthen their...clients seeking digital specialists to 'plug the gap' in their existing comms function. In the first ...

South Africa seeks digital help to combat 'negative perceptions'

South African Tourism (SAT) is hunting for digital support as it seeks to overturn 'negative

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