Search results for "Digital Media"

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Sports fans move to interactive media says EIAA

New research from the European Interactive Advertising Association (EIAA) shows that digital media

Mercedes-Benz goes mobile to sell used cars

Challenge: The proliferation of digital media means car buyers increasingly access information on

Campaign Creative Conference: Advertising versus other Marketing Disciplines

sales. Yet achieving the standout in the fragmented, digital media world in which brands now operate ...

Campaign Creative Conference: How to Get Great Work out of Agencies

sales. Yet achieving the standout in the fragmented, digital media world in which brands now operate ...

Campaign Creative Conference: The Creative Department-No Place for a Woman?

sales. Yet achieving the standout in the fragmented, digital media world in which brands now operate ...

Brylcreem aims to be cool again

Phelan Strategy We decided to use digital media to reach key influencers. An interactive competition ...

Why is online advertising still failing to engage consumers?

haven t changed with the advent of digital media, and social media and mobile will adhere to the same ...

Online video matters even for the heaviest TV spenders

new platforms. In the past, individual digital media owners have tried to demonstrate just how much ...

Is Apple the ultimate luxury brand?

moved into the territory of technology brands, using digital media to "engage with" rather than "target ...

Voluntary sector - Macmillan lobbies for better cancer care

and digital media effectively too. Bite-size videos of cancer sufferers are powerful and people are ...

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