DCM celebrates digital with 'emotional' idents
23 Jan 2013 | by Maisie McCabe
is working on a broader initiative at DCM to reposition the ad sales house as a new digital media ...
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Etihad Airways launches first major ad campaign in three years
01 Mar 2013 | by Maisie McCabe
MediaCom , will then also include print, outdoor and digital media. Peter Baumgartner, chief commercial ...
Malaria No More UK appoints Johnny Fearless
11 Jan 2013 | by Staff
spring. The pitch process was handled by AAR. Initially, the new campaign will run in print and digital ...
Iceland unveils I'm a Celeb idents
09 Nov 2012 | by Maisie McCabe
sponsorship, be that via broadcast or digital media." The sponsorship package, which was planned and bought ...
Benetton chairman says latest campaign 'is even more shocking'
19 Sep 2012 | by Matthew Chapman
35 countries through digital media and a partnership with MTV. Alessandro Benetton believes ...
Rugby league prepares campaign to lure new fans
21 Aug 2012 | by John Reynolds
run across outdoor and digital media later this year. Rugby league faces stiff competition from ...
Government readies £120m media buying review in marketing shake-up
22 May 2012 | by Maisie McCabe
direct marketing and digital media) in July. Appointments for both will be made in October 2012. In ...
SEAT looks to make 'virtue' of Spanish origins with new strategy
17 Apr 2012 | by Alex Brownsell
digital media. SEAT s marketing previously centred on cheeky messages, including a 2009 campaign that ...
Insurer awards digital media to iProspect and Carat
05 Apr 2012 | by Nick Batten
Aegis Media's iProspect and Carat have been awarded the search and digital media business...Esure called the review of its digital media business, which had been held by Equimedia since ...
Google+ launches first UK ad campaign
28 Mar 2012 | by Sarah Shearman
handled the offline media planning and buying, while Essence handled the digital media for the campaign ...
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