Media Week Essay - Digital
09 Dec 2008 | by Michael Steckler
your predictions for digital media for 2009?" I'm wary of predictions because there are largely only ...
has embraced advances in production to an unprecedented degree. Digital media make short-term ...
your predictions for digital media for 2009?" I'm wary of predictions because there are largely only ...
enough to sustain an advertising-led business. Digital media owners have to prove the effectiveness of ...
acceptable in advertising, while the Advertising Association's Digital Media Group, set up 18 months ago, is ...
Nick Behr moved to Australia to set up Media Contacts Sydney, the digital media planning arm of...of experience. Secondly, digital media is now national in Australia. The sheer geographical size ...
out into new areas. Examples include digital media specialist I-Level, which last year launched a ...
According to the IPA Digital Media Owners Survey, companies such as Microsoft and Bebo provide...of digital media owners who provided good or excellent service at all levels on the fingers of one ...
reckons that digital media will increasingly draw ad budgets away from TV as clients focus on economies of ...
content and the progression to digital media is a natural and powerful one." She added that the new role ...
, supplements, television listings and digital media. The campaign centres on viewer's "emotional responses" to ...