17 Dec 2001
digital media.
9. John McGeough, a director of Manning Gottlieb Media.
The big negotiations ...
14 Dec 2001
| by ALASDAIR REID
don't want to have to appoint two specialists - digital media and
digital creative. Managing that ...
30 Nov 2001
digital media, with no
press, posters or radio - uncharted territory for a car brand. Targeting ...
30 Nov 2001
| by ALASDAIR REID
liable
for everything, if it means digital media's entrepreneurs and innovators
find themselves ...
23 Nov 2001
| by CAMILLA PALMER
digital media and its opportunities will mean that
White remains partly involved in Magic Hat, but ...
02 Nov 2001
digital media, and that is a process which is really going to develop
over the next three years. We will ...
02 Nov 2001
and 15 per cent of marketing budgets are set aside for
digital media advertising in the current ...
26 Oct 2001
| by JASON GEORGE, the creative director of the digital media
production company Victoria Real
Having produced some of the first interactive programming for
Eurosport's coverage of the 1994 World Cup, I've been waiting to reach
the promised land of compelling interactive sports coverage for longer
than I care to remember.
Sky Sports Active? Doesn't do it for me. The first time I...
12 Oct 2001
across
digital media, were thrashed out between the IPA, ISBA and the
Interactive Advertising Bureau ...
14 Sep 2001
| by ALASDAIR REID
the unit's role.
After all, WPP also owns MindShare, which has digital media expertise,
and ...