17 Apr 2013
| by Staff
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Here, some of those marketers, including Diageo global CMO Andy Fennell and British Gas commercial ...
marketing (Marketing, 25 October 2011). Now Diageo is making a similar challenge to its creative agencies...marketing (Marketing, 25 October 2011). Now Diageo is making a similar challenge to its creative agencies ...
Diageo has hired 180 Amsterdam to handle the international advertising for its Ketel One vodka...campaign for the brand in new markets, including the UK.
Diageo has previously promoted Ketel One in the ...
Diageo has appointed VCCP to handle the advertising work for its range of ready-mixed cocktails.
Diageo has appointed Dare to handle UK digital advertising on its Baileys brand alongside a second...cans. Diageo expanded the range with the introduction of Smirnoff Vodka Diet Cola in March this year ...
02 Jun 2011
| by Atifa Silk
In the second part of our two-part interview, Diageo's chief marketing officer talks about the...ideas, full of flair to surprise our consumers. At Diageo, when we work with an agency it is the number ...
06 Apr 2011
| by Gemma Charles
Diageo is overhauling the way in which it works with its marketing agencies....At a recent seminar organised by Diageo, and attended by agencies spanning all marketing ...
Diageo GB has reduced its roster of direct marketing agencies to Tullo Marshall Warren and RPM...Both TMW and RPM, which already work with Diageo on Guinness and Smirnoff respectively, will pick ...
04 Nov 2010
| by Jeremy Lee
Adam & Eve has consolidated its position on the Diageo roster with an estimated £3 million brief to...The agency has been briefed to promote Diageo's Gordon's, Smirnoff, Baileys and Bell's spirit ...
05 Aug 2010
| by Sara Kimberley
Diageo has appointed Tullo Marshall Warren to handle the Guinness relationship marketing and...with an emphasis on digital marketing.
The win marks an extension of TMW's relationship with Diageo ...