08 May 2013
EDF Energy tops this week's chart with 71% recall, followed by Aldi and British Gas in joint second place.
Top ten ads of the week
Brand
Agency/TV Buyer
Recall %
1
EDF Energy
AMV BBDO/Havas Media
71
2 ...
22 Apr 2013
The irreverent ad for the GSK-owned brand sees central character Dan complete a series of mundane and extraordinary activities, such as hedge trimming, dog walking, tree chopping and crocodile wrestling.
Brand: Lucozade Energy
Client: Jon Roberts, global marketing head Lucozade
Agency: Grey London ...
26 Mar 2013
| by Staff
Tesco Blinkbox - Blinkbox to the rescue
Department of Health - Be clear on cancer
Brand ...
Shell UK - Can an energy company be customer focused?
Kerry Foods - Brand revitalisation ...
EDF Energy Feel better energy
McDonald's - We all make the games
Marketing on a ...
to create a compelling creative concept that it will pitch to government departments, in the hope ...
aggressive customer acquisition.
Anthony Ainsworth, sales and marketing director at the energy supplier ...
awaits an update from the government concerning proposals revealed last November by energy minister Ed Davey that would limit energy brands offering to only four tariffs.
Under the proposals, energy ...
Tesco is strengthening its marketing department with a major recruitment drive, as it prepares...in one of the recruitment ads.
Within its group marketing department, Tesco is looking to fill roles ...
to a Department of Health spokeswoman, Change4Life s budget was used to pay only for the airtime of its ...
with the Department of Health, promising to encourage fruit and vegetable consumption among UK consumers.
Last ...
The supermarket launched an ad explaining why it was avoiding profligacy with 'fancy' festive marketing this Christmas , the week before John Lewis is due to air its campaign.
A source close to John Lewis claimed that the Waitrose ad has 'raised eyebrows' at the department-store chain, and is being ...
The brand will launch its Making Christmas easier campaign, created by Bartle Bogle Hegarty, on Sunday (11 November), with a 90-second TV ad during ITV1 s The X Factor.
The spot shows a father taking a lift to a department-store floor populated by living toys. It ends with the man using his mobile ...