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AMV lands government brief to increase electric car sales

will then decide how much funding to contribute. Recent changes to government guidelines mean departments no longer ...

Great ideas don't require bravery

Cannes looms, and all our thoughts have turned to shortlists, entry strategies and which names are likely to be the big winners. We push the bold, brave ideas forward, confident that those game-changers are set to achieve glorious success for client and agency alike. In parallel, creative departments ...

The7stars sends biomass lobbying ads to MPs

. The campaign targets the Department of Energy and Climate Change, MPs and policy makers, calling on them ... emissions, according to Norbord. The subsidies are aimed at meeting targets for renewable energy generation in accordance with the EU Renewables Obligation, but Norbord claims they could see the UK energy ...

Private Hear: May 2013

Featuring work from Boost, Lucozade, Kleenex, the Department for Communities and Local Government...something that lives in your memory. The energy drink Boost. I m holding back the sledgehammer ... to punch them. The Department for Communities and Local Government. I have to say, this woman s whiny ... burst of extraordinary energy. A bus runs for you, as opposed to you running for a bus. A half ...

Mark D'Arcy on what makes a great Facebook campaign

"no, stop it, just have your voice," he urges. He adds: "A lot of the energy a year or two ago ...

Manning Gottlieb retains DWP enrolment brief

Manning Gottlieb OMD has retained the media planning contract for the Department of Work...The Omnicom agency successfully defended the business against WPP s MediaCom and another undisclosed agency. Manning Gottlieb will now continue its work on the DWP s 'I m In' campaign, on which the department plans to spend 8m. The campaign launched in September 2012 and has starred celebrity bosses ...

Why We're Loving: Phillippe Elkoubi, casting director, OHM Studio, Paris

because it is so believable. It conveys real emotion, not through words but through the energy ...

Pussy ad banned for being 'sexually explicit'

An ad for Pussy, the energy drink, has been banned for being "sexually explicit", despite claiming

Lucozade unveils 'powered by glucose' spot

Lucozade Energy today unveiled a new global campaign that introduces the slogan "powered by glucose"..... The ad takes a humorous tone and follows protagonist Dan as he describes his Lucozade Energy drink ... -store activity. The campaign aims to highlight the energy boosting effects of drinking Lucozade. Grey London ... about creating physical and emotional energy, as opposed to merely selling it. We ve used music to great ...

Human touch helps banking sector rebuild

Lloyds TSB gave consumers tips on how to reduce their energy bills. Not exactly the kind of activity you ...

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