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Ministerial reshuffle lifts threat of statutory advertising controls

after the Prime Minister installed two key modernisers at the Department of Trade and Industry...The Government signalled a retreat from its threat of imposing statutory controls on advertising after the Prime Minister installed two key modernisers at the Department of Trade and Industry in this week s reshuffle. The shake-up also effectively headed off Treasury hopes of privatising ...

EDITOR’S COMMENT: Younger staff have to be motivated or they’ll quit adland

, meaningless meetings (incorporating hours of travel in between); fruitless bouts of energy that end up ... keep them motivated? The same might be asked of a creative department with 15 teams ... . And Campaign s the first to say that creative departments need re-training for the digital age ...

Campbell gives Zenith pounds 19m pan-Euro media

advertising. I am confident Zenith will provide the strategic focus and creative energy to help us continue ...

MEDIA: TV MONITOR/A WEEKLY LOOK AT WHO’S BUYING WHAT AND WHEN

Energy, Lynx, McDonald s and Wrigley s were in the queue. The buyer for Wrigley s said ...

Charles Walls hires David White to give lift to creative work

and pull together what is a young but talented creative department. White began his career ...

ASA to repair link with CA after row

picture and to investigate issues such as whether or not trading standards departments have sufficient ...

Govt media overhaul saves public pounds 23.7m

A shake-up of the Government s media buying has helped save taxpayers pounds 23.7 million, according to new figures drawn up by the Central Office of Information. It claims Whitehall departments obtained a media value of pounds 72.7 million from an actual spend of pounds 49 million ...

IPC announces marketing push

-fall for advertising agencies. Lancaster-Gaye added that Creative Solutions, IPC s in-house creative department ...

MEDIA PERSPECTIVE: Media’s influence on marketing mix can only increase

-house marketing department? ...

MEDIA FORUM: Govt sits on the fence in great regulatory debate - Last week, the Government published its much anticipated Green Paper on the increasing convergence of media and telecoms. This raises big regulatory issues and the advertising market was con

-embracing Ofcom. The Green Paper was expected to echo that sentiment. But last week, the Department ... , unsurprisingly, that it would make a substantial submission to the Department of Culture. Some commentators believe the ITV paper may lack a certain sting. They point out that the department - in yet another ...

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