19 Dec 1998
| by STEVE BELL
improved quality control
checks between marketing departments and agencies, to get the two to
work ...
17 Dec 1998
| by JANE BAINBRIDGE
shores. In January Samsung dissolved its 17-strong
marketing department in the UK. And the year has ...
11 Dec 1998
| by STEPHANIE FRANCE
in the Europe to market and display an EU Energy label
which incorporates the Ecolabel on its New Wave washing ...
04 Dec 1998
| by KATHY GREENE
is turning its energies to the task of
restoring consumer confidence in its products at home and abroad....With this week s lifting of the 1996 ban on exporting British beef,
the UK meat marketing industry is turning its energies to the task of
restoring consumer confidence in its products at home and abroad.
Reduced sales in its home market and the ban on exports have cost the
UK s meat ...
04 Dec 1998
| by JULIETTE GARSIDE
, 20 November)has been followed by two more
senior departures from the PR department...., 20 November)has been followed by two more
senior departures from the PR department.
Media ...
department and appoint a marketing
expert to oversee it.
As part of the reorganisation, Lagae ...
than to the new departmental head.
I am looking to find something less chaotic and more ...
03 Dec 1998
| by IAN DARBY
in department stores such as
Selfridges, House of Fraser and Debenhams, have all been designed to a
new ...
20 Nov 1998
| by JULIETTE GARSIDE
.
Galanti joined the company in April 1997, and oversaw a department of
around 50 people. She ...
: I ve been here for a year-and-a-half, I ve restructured
the department, brought ...
20 Nov 1998
| by CLAIRE COZENS
cycle .
There are already some signs of the new, more creative P s media
department ...
13 Nov 1998
| by DOMINIC MILLS
- and especially difficult to
dislodge once it takes hold in the marketing department.
In the end, however ...
06 Nov 1998
| by JULIETTE GARSIDE
responsibilities with overseeing the PR department.
We realise the benefits of PR and we want to continue ...
.
I believe it to be a great credit to the PR department that the company
believes it can survive ...