HOTLINE: Takeover of BCom3 by Publicis is complete
27 Sep 2002
. The enlarged operation, in which Japan's Dentsu has a significant stake, creates the world
Dentsu. Ed Shirley, senior vice-president at Gillette, said: "We were fortunate to have three strong ...
. The enlarged operation, in which Japan's Dentsu has a significant stake, creates the world
at which shareholders voted overwhelmingly for the deal. Japanese marketing group Dentsu has agreed
the merger. Japanese advertising group Dentsu will take a 15% stake in the new company, to be headed ...
owned subsidiary of Dentsu, with clients including Lexus, Dole, Raleigh, FedEx and General Electric ...
to the WPP and Dentsu joint venture Mediahead as Honda made up the lion's share of the agency ...
Bcom3 announced their merger plans in March 2002. The Japanese advertising group Dentsu will also take ...