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Human touch helps banking sector rebuild

after the financial crisis hit. Executions emphasised a bank s credentials and heritage, with the brand ...

Turning around a PR crisis

to reassure customers. When a crisis hits that s as big as the Deepwater Horizon oil spill in the ...

Champions of Design: American Express

service. Since the financial crisis, AmEx has focused on its traditional, charge card market, rather ...

Goldman Sachs defies opinion

consequences of the financial crisis'; the Treasury put in a call to express its displeasure; even the CEO of ...

Brands connect TV and video advertising

and culture director, LOCOG: I've never bought in to this permanent state of crisis, or that ...

 

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