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Capital One plunges down list of biggest direct mail spenders

30 Sep 2008 | by Richard Abbott

The credit card firm spent just 6.3m on direct mail in the year to June, down from 36.9m the ...

Top 100 direct mail advertisers: financial-services brands

30 Sep 2008 | by Robert McLuhan

, managing director at digital agency CMW. 'That, in turn, has led to the credit crunch that is now forcing ...

What marketers really need to know about the credit crunch

30 Sep 2008 | by Nicola Clark

attributed to the poor summer, the 'credit crunch' - a term loosely coined to describe the impact of the ...

Tesco's discount gamble

30 Sep 2008 | by Jennifer Whitehead

Tesco's latest initiative suggests it is trying to save us all from the credit crunch by ...

Half of consumers to buy less says Henley Centre study

30 Sep 2008 | by Nicola Clark

' changing consumption habit. What marketers really need to know about the credit crunch How marketers ...

Tough times for car sales

30 Sep 2008 | by Alex Brownsell

Experian. 'The credit crunch has made this harder, and people are not only finding it harder to get loans ...

How marketers can benefit from the recession

30 Sep 2008

how to thrive in 'credit crunch.'.... Exclusive research: What marketers really need to know about the credit crunch Economic slowdowns are ...

Branding: Barclaycard rolls out fresh identity

30 Sep 2008 | by Jennifer Whitehead

' existing credit cards will be replaced only upon expiry to avoid extra expense. Some cardholders will ...

Editor's comment: Marketing's time to shine

30 Sep 2008

budgets, are and should be in demand. Lucy.barrett@haymarket.com - The truth about the credit crisis ...

Conference Preview: Crunch time

30 Sep 2008 | by Joe Thomas

the upcoming conference on marketing during the credit crunch, says brands can maintain value by being ...

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