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Power 100 Marketers of 2008: 51-100

during which she displayed true innovation with the launch of a combined credit card and Oyster ...

TalkTalk sets sights on customer loyalty

their property during the credit crunch. Branding will appear across the C4 website, driving consumers ...

Direct brief: Abbey promotes Zero credit card

Abbey has hired iKyp to promote the launch of its Zero credit card. The bank will use the

Andrew Walmsley on digital: The credit crunch won't pain online

worried as the credit crunch starts to bite. Many major high-street retailers' share prices have halved ...

McDonald's tops hated brands poll, while Beckham and Katona most loathed celebs

5.5 Finances As the credit crunch begins to bite, so perceptions of financial-services brands are ...

Unilever spin-off fuels sale talk of Marmite, Pot Noodle and Bovril

Molloy, an analyst at Credit Suisse, claimed Project Chrysalis did not fit into Unilever s broader ...

Cast your vote for Marketer of the Year

Eurostar s move from Waterloo went without a hitch. Moreover, while Nugent cannot take credit for the ...

 

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