28 Feb 1997
| by STEVE BEVAN
US credit card issuer Capital One has signed up Dewe Rogerson as
its PR adviser....US credit card issuer Capital One has signed up Dewe Rogerson as
its PR adviser.
The ...
14 Feb 1997
| by MISCHA ALEXANDER
A few years ago, it would have been hard to imagine Campaign
devoting 12 pages to direct communications, as happens this week, or any
ad agency cutting off its right arm for the honour of appearing in such
a feature.
06 Feb 1997
| by LOUELLA MILES
Last weekend was relatively quiet. I used my credit cards just five
times. On three occasions the...Last weekend was relatively quiet. I used my credit cards just five
times. On three occasions ...
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