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Men's fashion retailer appoints creative agency

- Peter Werth, the men s fashion retailer, has picked Barrett Cernis to handle the creative assignment on its 1 million-plus account as its extends its ad presence beyond lads mags and into outdoor media.

Men's fashion retailer appoints creative agency

- Peter Werth, the men s fashion retailer, has picked Barrett Cernis to handle the creative assignment on its 1 million-plus account as its extends its ad presence beyond lads mags and into outdoor media.

Nationwide decides not to find creative agency to replace BBH

The Nationwide Building Society has decided against appointing another advertising agency to replace its most recent incumbent, Bartle Bogle Hegarty, and is instead seeing above-the-line creative pitches from its roster of direct marketing shops.

’I bet he drinks ...’ creative agency, while fending off new rivals, writes Cordelia Brabbs

Ordering a pint used to be easy. Now, rather than a quick choice of lager, bitter or light ale, there s a whole host of niche products and foreign beers to choose from. On top of existing beverages, Whitbread is about to lengthen our indecision at the bar by adding its new GB lager to the list.

Buonaguidi leaves C4 to launch creative agency

Dave Buonaguidi is leaving his post as creative director of Channel 4 to join his former St Luke s colleague, Naresh Ramchandani, in the launch of a new creative venture.

 

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