20 Dec 2001
Cosmopolitan Cosmetics, a subsidiary of Wella, has launched a web
site supporting the launch of Naomi Campbell's fragrance Exult, at
www.naomi-campbell-exult.com. The site, built by digital marketing
company Liquorice, is decked in orange and purple and runs like an
interactive commercial ...
's serious about not repeating them. Arriving in
Britain to take over the marketing of P&G's cosmetics ...
13 Dec 2001
Direct cosmetic retailer Avon has poached William Susetka,
international president of Bristol-Myers Squibb-owned Clairol
International to be its president of global marketing.
07 Dec 2001
| by CAMILLA PALMER
WWAV Rapp Collins has won the 3 million brief to handle
direct marketing for L'Oreal's Garnier and Maybelline cosmetics
The non-roster agency WWAV pitched against roster agencies, including ...
, said: "L'Oreal is one of the great
global cosmetics groups and Garnier and Maybelline two of its most ...
07 Dec 2001
| by MATTHEW COWEN
Pure Beauty, Boots' premium cosmetics chain, is to launch a new
wave of multi-channel activity in the run-up to Christmas.
The integrated campaign, through Agency Republic, uses the strapline
"pure inspiration" across all communications activity. The work combines
traditional Christmas imagery ...
06 Dec 2001
| by SUZY BASHFORD
L'Oreal has poached Cadbury marketer Julie Davidson to be marketing
director for its Garnier and Maybelline cosmetics labels.
Davidson's brief is to build the brands further in the youth market and
identify business opportunities in new sectors. She will also introduce
innovations to existing products ...
29 Nov 2001
Bourjois, the cosmetics brand owned by Chanel, has handed its media
planning and buying account for Europe and Russia, believed to be worth
at least 10m, to The Media Edge without a pitch. It is the first
time Bourjois has consolidated the task into one agency. The account
covers France, Holland ...
23 Nov 2001
| by CLARE CONLEY
Henkel, the German detergent and cosmetics giant, is reviewing its
15 million UK media account.
The account, which includes the Schwarzkopf haircare line, is at
present handled by Tempus' media agency, CIA. However, following the
news that CIA might be merged with The Media Edge, which handles ...
22 Nov 2001
developed by Llewellyn-Bowen in conjunction with
cosmetics firm Bronnley.
Room & Body ...
02 Nov 2001
| by TARA STEVENS
enhancement but seeking alternatives to cosmetic surgery. This led
to the idea of creating tights that would ...