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Dunnhumby's media evaluation tool threatens the long view

. At a simple level, Heat readers may be likely to buy more cosmetics, but not because they read Heat ...

Direct Mail: Finance proves a strong draw

.00 35.00 18 Cosmetics and toiletries 0.29 14.04 62.00 19 Household stores ... 0.77 0.58 12 Social and political orgs. 0.57 1.13 13 Cosmetics and toiletries ... 0.32 2.71 15 Cosmetics and toiletries 0.30 2.57 16 Social ...

Bupa seeks shop for direct tasks

and travel insurance, childcare and cosmetic surgery. In January 2005 the company, which had previously ...

Hotline: Direct marketing agency Personal wins Bupa account

's cosmetic surgery business. The agency beat Watson Phillips Norman to the business.

POWER 100: The keys to power - Who are the most influential marketers in the UK? Marketing lists the top 100 by their brands, advertising budgets, industry connections and star quality. (2 of 2)

budget of around pounds 14m, encompassing the main Boots retail brand, as well as own-brand cosmetics ...

Stop Press

-president of marketing for Avon Cosmetics, Gillian Wilmot, as director of direct catalogues. Phil Anderson, head ...

DIRECT: Briefs

of its Parfums Givenchy fragrance and Beaute cosmetics range. The campaign will use Givenchy s customer ...

AGENDA: Boots focus helps revive optimism - Boots is concentrating its efforts on its core strengths in health and beauty. It is also planning to put the space in its range of stores to better use. Sue Beenstock looks at the growing confidence of the high

cosmetics. There has also been a huge push to expand overseas this year, close to home ...

 

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