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Social network users are airbrushing reality in search of peer approval

15 May 2013 | by Nicola Kemp

huge increase in cosmetic surgery," he added, noting that this trend has created issues for online ...

Brands must recognise the 'myth' of consumer radicalism

14 May 2013 | by Nicola Kemp

in consumer radicalism has included a range of cosmetic marketing campaigns. This includes Starbucks ...

ASA aims fire at 'misleading' advertisers as complaint numbers fall

30 Apr 2013 | by Alex Brownsell

It has also cited a number of sectors, including pay-day loans companies, cosmetic and healthcare providers, and "freemium" video games and apps, as set to come under increasing scrutiny. In its annual report, the ASA reported it had received 31,298 complaints about 18,990 ads over the course of the past ...

Why the cold war over 'copycat' branding may be set to heat up

10 Apr 2013 | by Matthew Chapman

infringement case that L Oreal pursued against cosmetics company Bellure, which concluded with a decision ...

Oscar Pistorius dropped by Nike

21 Feb 2013 | by John Reynolds

that of French cosmetics company Clarins, which axed him from an advertising campaign earlier this week. He had ...

YSL creates Facebook app to promote Radiance range

21 Feb 2013 | by Ben Bold

Yves St Laurent is attempting to drive sales of its Radiance cosmetics range with a Facebook app...products from the YSL Radiance range. The Radiance range includes cosmetics such as Forever Youth serum ...

#aoty12: Experiential Agency of the Year - Best of the Rest

11 Dec 2012 | by Loulla-Mae Eleftheriou-Smith

with the event by 13%, while the cosmetics campaign recorded a return on investment of 1.43 for every 1 ...

Debenhams to launch first Christmas TV campaign in six years

25 Oct 2012 | by Matthew Chapman

, while increasing sales of perfumes and cosmetics with brands including Chanel, Benefit and Urban Decay ...

The top 10 weird Bond tie-ups that time forgot

05 Oct 2012 | by Ben Bold

salesmen find a bit dull. 9 Avon Rather tenuous this, but door-to-door cosmetics brand Avon may ...

What brands should know about the Alfa-Maintenance Woman

27 Jun 2012 | by Nicola Clark

' is no longer enough; the Botox and cosmetic-surgery industries are booming in spite of the recession and high-profile health scares. In the UK, women accounted for 90% of all cosmetic procedures in 2011. The top ones ... to the cosmetic-surgery industry, which, for better or worse, shows no signs of slowing down. THE UPSHOT ...

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