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News Analysis: Will food vanish from the shelves?

According to an IGD report, 11% of UK shoppers visit supermarkets to buy non-grocery items such as cosmetics, clothes, homeware and electrical goods. ACNielsen Scantrack found that non-food was the fastest-growing category in the £67bn spent at UK grocery multiples last year, with 15% annual growth. For supermarkets ...

Male grooming: The changing faces of man

cosmetics company, which opened its first London store in May. He cites the success of Estee Lauder as a paradigm for the growth of male skincare and cosmetic products. Many years ago only a small number ... metrosexuality into mass-market cosmetic products. 'If you put metrosexual values on classic female products ...

Boots stores to offer skincare specialists

to cosmetic surgery; Dr Murad, a range to treat adult acne; and Avene, a colour correction cosmetics line ...

Accantia bolsters brand activity with £7m spend

The cosmetics and toiletries firm has re-appoin-ted Rainey Kelly Campbell Roalfe/Y R to its account. The agency, which last worked with Accantia in 2000, won the business without a pitch and is now working on a TV campaign for Simple that will break early next year. Over the past 12 months ...

Opinion: Marketing Society - Don't underestimate mail

-street cosmetics retailer, which found six key attributes. The retailer managed to raise the number of people ...

Ted Baker to test cosmetics range

Ted Baker is making its first foray into cosmetics to broaden its appeal among female consumers.

Sector Insight: Oral care - Dental diversification

teeth and those that offer total protection or the cosmetic benefit of whitening have seen sales rise ... and featuring Ulrika Jonsson. To reflect growing consumer interest in the cosmetic benefits of toothpaste, P G ... less of a problem, the cosmetic value of white teeth and fresh breath is increasing, a trend ...

Sector Insight: Men's fragrances - Fragrant success

consumers and make them less willing to try something new. Unilever Cosmetics International UK marketing ...

Comfort Pure set to target women with TMW mailer

The campaign, created by integrated agency Tullo Marshall Warren, is being sent to about 400,000 women. The mailing is designed to resemble the packaging of a premium cosmetics brand. However, when recipients open the pack, Comfort Pure is revealed as a detergent for people with sensitive skin. The pack ...

Direct news: Comfort Pure set to target women

The campaign, created by integrated agency Tullo Marshall Warren, is being sent to about 400,000 women. The mailing is designed to resemble the packaging of a premium cosmetics brand. However, when recipients open the pack, Comfort Pure is revealed as a detergent for people with sensitive skin. The pack ...

 

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