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Brand Builders: Pout

Kylie's lip-gloss makers are putting the fun back into the white-coated world of cosmetics....an enviable niche in the world of premium-priced, offbeat cosmetic brands. Built on PR, the brand aims to avoid the pristine world of high-end cosmetics, favouring a fun approach. This means Pout is one of the only places one can buy cosmetics without feeling intimidated by slick, over-made-up women. It's almost ...

Chanel wins battle over 'naughty' Coco de Mer logo

LONDON – Chanel, the cosmetics giant, has won a High Court battle with the daughter of Body Shop

Point of purchase: Quick-sell TV

have over it,' explains Beaumont. Ida specialises in POP for cosmetics companies including L ...

 

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