Search results for "Cosmetics

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Brand Builders: Pout

Kylie's lip-gloss makers are putting the fun back into the white-coated world of cosmetics....an enviable niche in the world of premium-priced, offbeat cosmetic brands. Built on PR, the brand aims to avoid the pristine world of high-end cosmetics, favouring a fun approach. This means Pout is one of the only places one can buy cosmetics without feeling intimidated by slick, over-made-up women. It's almost ...

People moves: Polo Ralph Lauren Europe

recently international general manager for Giorgio Armani Fragrances and Cosmetics, Mancone will report

Elizabeth Arden unveils body-cooling products

signed a deal to develop and market a range of Britney Spears-branded cosmetics, skincare products and fragrances. Last month it launched a Bronze Blush cosmetics range featuring powders, highlighters, eye ...

Sector Insight: Functional foods - Healthy profit increase

will take to them as readily as others elsewhere remains to be seen. As with the cosmetics industry, where ...

Campaign Casebook: Rimmel Extreme Definition

' - the areas that carry advertisements within the stores' cosmetic fixtures. After mid ... frequently-purchased item in the cosmetics market and therefore represents a key battleground for the top ... -leading position in the UK cosmetics market (and the eye category in particular) with a product and campaign ...

Branding News brief: Yardley creates 'brand bible'

Yardley, the cosmetics brand, has created a 'brand bible' to ensure global marketing consistency.

Retail News brief: Boots to stock Collection 2000

Boots is to stock Collection 2000 cosmetics, a budget line previously only sold in Superdrug

Point of purchase: Quick-sell TV

have over it,' explains Beaumont. Ida specialises in POP for cosmetics companies including L ...

News Analysis: Banks suffer identity crisis

to customers, or whether it is just a case of cosmetic surgery. Putting customers first NatWest provides ...

 

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